Maria Fernanda de VelascoThe Mastercard Foundation 2015 - 2016
- Professional Services
- MBA, Sloan School of Management
Play Business (PB), incentivizes the growth of innovative enterprises by giving entrepreneurs access to financing through a unique equity crowd-funding model. While financing is key, Fernanda knows that several factors are critical for start-ups to grow. Fernanda’s objective is to create an ecosystem in which makers build businesses, players invest in new enterprises, co-founders form teams, and mentors advise entrepreneurs. The Play Business community is catalyzing the culture of entrepreneurship in Mexico and Latin America.
Having always lived In Mexico, Fernanda realizes that entrepreneurs with great ideas and investors need a platform to connect and share information. She developed a space where entrepreneurs and investors could not only meet, but also access and finalize agreements, giving all parties more confidence and security. As a woman and entrepreneur, one of Fernanda’s goals is to encourage more women to pursue their business ideas through the Play Business investor platform.
For the last five years Fernanda analyzed large companies in Mexico, Peru, Colombia, and Chile as a Corporate Banking Associate at Bank of America, Merrill Lynch and HSBC. She customized financing structures and products to suit clients’ needs. This experience has been key to advising entrepreneurs in planning and making decisions that promote sustainable growth and satisfy investors.
Fernanda holds a Bachelor’s in Financial Management from the Instituto Tecnológico de Monterrey in Mexico. Fernanda is an MBA candidate at the Sloan School of Management.back