Keynote Luncheon Speaker, Ben Cohen
- Session Overview Video
- Full Session Video
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- Session Overview Video
- Full Session Video
Get the Flash Player to see this player.
Oct 7, 2008 | Boston, MA
Ben Cohen, Co-founder of Ben and Jerry's Ice Cream, challenges the audience to redefine its definition of business: profitability and social well-being are not only compatible, they are self-reinforcing.
Speakers

Michael F. Maltese
Managing Director
Legatum Center for Development Entrepreneurship, MIT
Michael Maltese, Managing Director of the Legatum Center, introduces Luncheon Keynote Speaker, Ben Cohen.

Ben Cohen
Co-founder
Ben & Jerry's Ice Cream
"We redefined the bottom-line at Ben and Jerry's." Ben Cohen describing the ways in which Ben and Jerry's pursued its dual mission of making a profit and providing social benefit.








